This program adheres to the principles of moral education and the integration of ethics with technical skills, fostering students’ all-round development in moral, intellectual, physical, aesthetic, and labor education. It primarily serves enterprises and institutions in the internet, cultural and creative industries, arts and crafts, and art design sectors. The program aims to cultivate knowledge-oriented, development-focused, and high-quality technical and skilled professionals who possess a solid cultural foundation, strong professional ethics, and humanistic literacy. Graduates will be capable of engaging in work related to new media and graphic design, film editing and compositing, as well as digital communication and interactive design, and will be well-prepared for long-term career development.
Core courses include:
- Drawing
- Color Theory
- Design Fundamentals (Composition)
- Digital Image Processing
- Digital Graphic Design
- Digital Illustration Production
- Layout and Typography Design
- Creative Advertising in New Media
- Branding and Identity Design
- Fundamentals of Digital Photography
- Digital Videography
- Digital Video Editing
- Interactive Digital Media Design
- Visual Effects and Compositing
- Media Communication and Livestreaming Technology
- Integrated Creative Design
- Design Thinking and Innovation
- Cultural and Creative Design and Craft
- New Media Animation Production
- Cultural and Creative Packaging Design
- Animation Derivative Product Design
This program at Shanghai Qunxing Vocational-Technical School is part of the Secondary-to-Higher Vocational Education Integration initiative with the Art & Design (Environmental and Exhibition Design) program at Shanghai College of Science and Technology.