Category: AD_Majors

Program Objective:
This program is dedicated to cultivating high-quality, skilled professionals with firm ideals and beliefs, strong professional ethics, innovative awareness, and a spirit of craftsmanship. Students develop sustainable development capabilities and are prepared for careers in industries such as internet media, cultural and creative industries, arts and crafts, and design. Graduates are equipped for roles in new media and graphic design, film editing and compositing, digital communication and interactive design, and related fields.

Main Courses:
New Media Advertising Creativity, Digital Film Editing and Compositing, Branding and Identity Design, Cultural and Creative Packaging Design, Photography and Videography, Media Communication and Live Streaming, Animation Derivative Product Design, Cultural and Creative Design and Crafts, Creative Sketching, and Creative Color Studies.

This program adheres to the principles of moral education and the integration of ethics with technical skills, fostering students’ all-round development in moral, intellectual, physical, aesthetic, and labor education. It primarily serves enterprises and institutions in the internet, cultural and creative industries, arts and crafts, and art design sectors. The program aims to cultivate knowledge-oriented, development-focused, and high-quality technical and skilled professionals with a solid cultural foundation, strong professional ethics, and humanistic literacy. Graduates will be capable of engaging in work related to new media and graphic design, film editing and compositing, as well as digital communication and interactive design, and will be well-prepared for long-term career development.

Core courses include:

  • Drawing
  • Color Theory
  • Design Fundamentals (Composition)
  • Digital Image Processing
  • Digital Graphic Design
  • Digital Illustration Production
  • Layout and Typography Design
  • Creative Advertising in New Media
  • Branding and Identity Design
  • Fundamentals of Digital Photography
  • Digital Videography
  • Digital Video Editing
  • Interactive Digital Media Design
  • Visual Effects and Compositing
  • Media Communication and Livestreaming Technology
  • Integrated Creative Design
  • Design Thinking and Innovation
  • Cultural and Creative Design and Craft
  • New Media Animation Production
  • Cultural and Creative Packaging Design
  • Animation Derivative Product Design

This program at Shanghai Qunxing Vocational-Technical School is part of the Secondary-to-Higher Vocational Education Integration initiative with the Art & Design (Environmental and Exhibition Design) program at Shanghai College of Science and Technology.

Established in 2005, this is a key program at the school. Following the school’s educational goal of developing “Wisdom in Arts, Adaptability, and Responsibility,” the program cultivates applied talents with artistic literacy, innovative design concepts, aesthetic appreciation, and practical skills. In collaboration with industry partners such as Shanghai Zixiang Engineering Supervision Co., Ltd. and Shanghai Honghu Design, the program has established a remote collaborative design studio and developed a multi-party interactive remote teaching model.

Career pathways include integrated interior design, whole-house customization, and digital project management. Graduates typically serve industries in architectural decoration, interior design, and cultural and creative sectors, taking on roles in drafting, full-service decoration design, customized interior projects, and digital management of design projects.

This program at Shanghai Material Engineering School is part of the Secondary-to-Higher Vocational Education Integration initiative with the Art & Design (Environmental and Exhibition Design) program at Shanghai College of Science and Technology.

Through the construction of the “Vocational-to-Bachelor Integrated Pathway” pilot program, this major is designed to meet the needs of national and Shanghai’s economic development strategies and the growth of the social service sector. It aims to cultivate high-caliber, interdisciplinary, innovative, and application-oriented talents who embody the values of “helping people help themselves, practice-oriented, integrity and innovation.”

Students will systematically master the fundamental theories and practical skills of social work, gain knowledge of law, finance, and the operation of social organizations, and be capable of applying social work perspectives to identify, analyze, and address problems. Graduates will develop professional competencies in areas such as social research and analysis, social service consulting and project planning, social governance and human resource development, financial empowerment, and education.

They will be prepared for professional roles in various enterprises, social organizations, government agencies, and mass organizations such as the Communist Youth League, trade unions, and women’s federations, or to start their own ventures delivering social services based on their expertise in social work.

This program is jointly implemented with the Social Work major at Shanghai College of Science and Technology and Shanghai Lixin University of Accounting and Finance as part of the integrated vocational-to-bachelor pathway.

Program Highlights:

Recognized as a First-Class Major in Shanghai, this program is also actively involved in developing national professional service standards. Its teaching team has been honored as a Shanghai Municipal Teaching Innovation Team.

The program is characterized by practicality, interdisciplinarity, and professionalism, with a strong emphasis on training and applying practical skills in social work. It focuses on inculcating professional values and cultivating highly skilled social work professionals with a solid theoretical foundation and proficient professional abilities.

Centering on community needs and addressing livelihood issues, the program equips students to provide professional services. Social workers have become an essential force in grassroots governance in modern society.

Core Courses:

Social Service Project Planning and Management, Social Research Methods, Casework in Social Work, Community Social Work, Social Work with the Elderly, Social Work Workshops, Introduction to Psychology.

Key Practicals:

Students participate in project development and management at professional social work agencies and community service centers. Internship bases are co-established with Pudong Social Work Association and Jing’an Social Work Association. Talent cultivation and project incubation bases are jointly developed with Shanghai Medical Insurance Bureau, Jiading District Civil Affairs Bureau, Jiading Industrial Zone Management Committee, and various community service centers.

Career Pathways:

Graduates can work in well-known social work agencies, community service centers, social welfare organizations, foundations, schools, hospitals, and related government departments in roles involving project planning and implementation. Graduates are currently employed at Shanghai Fuyuan Social Work Office, Shanghai Pudong Leqi Social Work Service, Shanghai Philanthropy Social Work Office, Shanghai Lequn Social Work Service, Shanghai Puhang Xincheng Community Service Station, among others.

Program Highlights:

Guided by the new generation of information technology industries, this program integrates computer science with digital technology.
“Empowered by technology, driven by creativity”—the future of the digital era is written by all of us together!
Creativity brings wonderful inspiration to life. The program focuses on cultivating programmers, digital interaction designers, and virtual reality engineers who possess technical expertise, innovative thinking, and strong collaborative skills.
The program boasts promising career prospects, high market demand, and competitive salaries.s, high market demand, and competitive salaries.

Core Courses:

Programming and Algorithm Fundamentals, Data Visualization, Photography & Videography with Digital Live Streaming Technology, 3D Modeling Technology, Digital Interaction Technology, Artificial Intelligence Technology, Virtual Reality Technology.

Key Practicals:

Through project-based learning and studio-style teaching, students engage in engineering development and innovative design practice using the school-enterprise “Joint Creative Workshop” and the “Design Cloud” innovation platform, conducting projects based on real-world work processes.

Career Pathways:

Graduates can work in various enterprises, institutions, or information technology companies in roles such as software development and design, 3D modeling design, digital interaction design, and virtual reality technology design.

Program Highlights:

Industry-driven, project-led, constantly evolving with boundless creativity. The program integrates technological innovation with design innovation, unlocking each individual’s creative potential.
Creativity infuses life with wonderful inspiration. The program focuses on cultivating intelligent product designers, cultural and creative product designers, and fashion product designers who understand craftsmanship, excel in collaboration, and possess strong innovation abilities.
It aims to tap into unlimited potential, empowering students to grow and succeed.

Core Courses:

Creative Thinking for Product Design, Rapid Visualization of Product Concepts, Materials Shaping and Forming Processes, Automotive Derivative Product Design, Intelligent Product Design, Cultural and Creative Product Design, Product Model Design and Making, AR/VR Product Planning and Integration, Virtual Reality Technology for Products, Photography and Videography Techniques, Product Brand Culture.

Key Practicals:

Through project-based learning and studio-style teaching, students engage in intelligent product development and design practice using the school-enterprise “Joint Creative Workshop” and the “Design Cloud” innovation platform, conducting design projects based on real-world work processes.

Career Pathways:

Graduates can work in various enterprises, institutions, or engineering companies engaged in product development design, 3D product modeling design, product exhibition design, product interaction design, and visual communication design.

Program Highlights:

Integrating disciplines such as architecture, interior decoration, and exhibition design, this program embraces cutting-edge information technology and smart technologies throughout the entire industry chain, establishing a fully integrated, comprehensive, and lifecycle-based era of intelligent interior design.
The program focuses on cultivating space aesthetics designers and environmental landscape designers who understand materials, master processes, prioritize humanistic perspectives, and appreciate the art of living.
Students have repeatedly earned awards in prestigious competitions such as the “Starlight Program” Competition, Shanghai’s “Innovation Cup” Competition, and the Shanghai Student Innovation & Creativity Competition.

Core Courses:

Creative Composition, 3D Computer Technology, Intelligent Space Design, Smart Interior Design, Smart Soft Decoration Design, Smart Exhibition Design, Artistic Photography, Decorative Materials and Cost Estimation.

Key Practicals:

Through project-based learning and studio-style teaching, students engage in hands-on design practice using the school-enterprise “Joint Creative Workshop” and the “Design Cloud” innovation platform, participating in project-based, process-driven design training.

Career Pathways:

Graduates are well-prepared to work in architectural decoration and environmental landscape design companies, engaging in design or management roles. Alumni have been employed by companies such as Shanghai Architectural Decoration Group, Shangpin Home Collection, SOGAL Custom Home Furnishings, Meipingmeiwu Design, and Shanghai Shenyuan Space Design.
Additionally, several graduates have successfully founded their own smart interior design enterprises, realizing their entrepreneurial dreams.

Program Highlights:

In collaboration with Artron Cultural Group—recognized as a “Most Influential National Cultural Industry Demonstration Base”—the program has established a joint “Creative Workshop” design studio and a cultural and creative base, creating a collaborative teaching and internship environment characterized by digitalization, intelligence, and scenario-based learning.
Experienced designers are regularly invited to teach, with a focus on nurturing emerging talents such as trendy cultural creative designers, original illustration designers, video editors, and livestreaming operators.
Students have won multiple awards in prestigious competitions including the “Starlight Program,” “Challenge Cup,” “Innovation Cup,” “Milan Design Week,” “National Digital Art Design Competition,” and the “Oriental Creative Star Design Competition.”

Core Courses:

Graphic and Digital Illustration, Animation and Derivative Product Design, Cultural and Creative Product Development and Packaging Design, Photography and Videography, Digital Livestreaming Technology, Digital Video Editing, Film Compositing and Special Effects.

Key Practicals:

With real creative design projects as the driving force, students develop cultural and creative products and engage in industry-education-research-innovation integrated projects, leveraging the “Joint Creative Workshop” studio and the Digital Broadcasting Integrated Training Lab.

Career Pathways:

Graduates are well-prepared for careers in internet and media companies, new media design firms, animation studios, and related industries, working in roles such as visual designer, new media designer, or design manager. Alumni have been employed by companies including Artron Cultural Group, Yicai Media, SONY Shanghai Design Center, Molly Magic Cat Box, and Good Idea Advertising Network.